Saturday, April 21, 2012

Dhoni to Enter Fitness Biz

Indian Cricket Captain, Mr. Dhoni has decided to enter the Fitness bandwagon by launching a array of gyms across India and globally. As per the news reports , the gyms will be branded under the name 'SportsFit World Pvt. Ltd.' and they plan to open approx. 200 gyms in coming few years with 4 to 5 of them coming up by June.


Dhoni is quite a athlete, which is quite evident with his running between the wickets, He is so damn quick that he hardly gets run out. With fitness industry on the upward move, its a nice move which he has taken with all his experience in sports. The plans is also to expand the chain globally, which is going to make it truly an international fitness group.

He has been quite spectacular behind the wickets , but we have to wait and see how his golden gloves  handle this altogether different game. The new overall is good for the industry and will organize it to a greater extent. Only few players have been able to get a name in the industry and this is going to be a big one among them. With the current market penetration ration of just 0.4, there is major scope of growth. All the Best M.S.D !!!


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